Rainbow International Modelling and Talent Agency, also known as RIMATA, was founded in 2014 which is a division of Negotiate on Demand. Toronto, Ontario is known as a world-class city with rich representation of multiculturalism from virtually all countries in the world and this is one of the reasons which inspired the creation of RIMATA.

Canada is also known for having some of the most beautiful people in the world and RIMATA plans to discover and promote these beauties locally and worldwide. Whether it’s because of the water we drink or the growing Toronto melting pot, we have been labeled as a city of beauty and RIMATA intends to showcase it.